News & Views

Marketing Success Blog

5 Quick Tips for Copywriting

Published on June 20, 2017

We’ve scanned the interweb to bring you our favourite Quick Tips for Copywriting.

So, if you’re looking to give your copy the extra edge, have a scan of the below and start implementing the advice...

Campbelltown City Council

Published on June 14, 2017

Australian Business Consulting & Solutions are delighted to be working with Campbelltown City Council to deliver an award-winning capability building program to local Campbelltown business,...

How SEO Has Changed

Published on June 13, 2017

From the dodgy practices of keyword stuffing, backlink spamming and shady back-end coding to a focus on customer centric content generation and user experience (UX), SEO has gone through dramatic...

Why Social Media Is More Strategic Than It Appears: The Importance of a Social Media Strategy

Published on June 06, 2017

If used correctly, social media allows your company to make a strong personal connection with your prospective and current customers. However, too many businesses make the mistake of diving into...

What is a Bounce Rate and How do I Reduce Mine?

Published on June 02, 2017

Your bounce rate often comes as a percentage – but what does that mean? Is the closer to 100% the better?  Is it at all like a bounced email? Do I need to actually pay attention to this particular...

An epic love ode to design

Published on May 25, 2017

We love design so much we wrote a love poem all about it!


Do’s and Don’ts of Facebook Covers

Published on May 19, 2017

DO : Leave the right impression

Creating a Content Inventory & Why You Need One

Published on May 15, 2017

A content inventory allows you to keep track of all the content you’ve produced, where it’s located and who it’s applicable to.


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    Sunshine Coast Council asked Australian Business Consulting and Solutions (ABCS) to coordinate the Sydney end of a Sunshine Coast Trade and Investment Mission to the city, to help promote the first QANTAS business flight between the two destinations. The staff of ABCS were very professional in their approach treating our clients like their own. No issues were too big and changes to timelines encountered on the day due to delayed flights were accommodated seamlessly. For conducting high level business events in Sydney and general NSW business outreach services, the ABCS team is highly recommended.

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    Our experience with ABCS has been exceptional. We found them to be extremely knowledgeable in their field of expertise. Most importantly, they have an unique ability to communicate their knowledge in a practical way that allowed business, regardless of their level of digital/marketing literacy, to understand how to apply strategy to their business to generate a successful result.

    Bankstown City Council wouldn’t hesitate recommending ABCS to any organisation that wants to leverage the services of a fantastic organisation.

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    I approached Marketing Success because they were part of NSW Business Chamber with whom I am a member.

    The team helped me by assessing our market and creating a website that was relevant. The result was a website that improves our business.

    One thing I liked was the personal assistance and patience I received from the team. Their copywriting support was great.

    I found the experience easy and ongoing support invaluable.

    I would recommend Marketing Success to people who need their business to increase online.

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    I would like to offer my sincere thanks to the team at Marketing Success for the work they did delivering us a beautiful and functional eCommerce site. In addition, the digital marketing strategy developed by Marketing Success gave our business a road-map to make the most use of our website. I recommend Marketing Success to any SME who is unsure of how to achieve success in the digital environment.

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    The Marketing Success team have provided a cost effective business solution tailored to our requirements. They created our website, meeting the set deadline (unusual in the world of website building) as well as giving practical advice and guidance to ensure our website is ranked highly.

    We received training in how to amend the site as required and the team is always helpful in assisting us as queries arise. Again a refreshing change from our previous website building experiences. The Marketing Success team has become an invaluable extension to our business and have taken the headache out of managing our cyber presence.

    We would thoroughly recommend their services and are happy to discuss the experiences with any business considering utilising their services.

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    We recently engaged the Marketing Success team to assist us with our SEO and recent upgrade of the website.  Over this period of time, we have found the team to be engaging and knowledgable.  More importantly, they delivered exacly what we asked for without the fuss.  We’re extremely happy with our new website and the ongoing commitment by the Australian Business Consulting & Solutions to the SEO process which means we are finally ranking on Google.

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    We found the Marketing Success team easy to work with and reliable. They were very easy to get hold of at short notice and were accommodating with requests. They captured our brand well and had excellent copywriting. They created a visually striking website, hitting the brief with the brand identity exceeding our expectations. Impressive thought was put in to the ‘customer journey’ as well as research into other luxury brands. Website support from the team has exceeded expectations. The team were especially was very accommodating of issues which arose during the initial few months of launching the website.

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    One of the biggest challenges we faced, especially with the changing market place, is how to transform our business operation so that it operates in a more commercial manner. We chose to work with the Marketing Success team as we were impressed with their knowledge of the industry, their marketing expertise and their practical approach.

    The team assisted us in all areas of marketing. They worked with us to create a marketing strategy that was suitable for our business, our target audience; they invigorated our brand and redesigned our logo and have developed a website that is engaging and user friendly.

    Most importantly, the Marketing Success team took the time to understand our individual requirements and worked tirelessly to ensure that we were happy and getting what we needed at each stage of the project.

    Happy Customer
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    We had many ideas in our heads, all of which were important to us. The Marketing Success team helped us put these ideas on paper and changed them into strategies that we could use to guide us in our product launch. The team has helped us with the design of the label, website development, press releases, advertising and more. It has given us peace of mind knowing that we can pick up the phone and get help when needed.

    Happy Customer
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    The end product looks amazing and we couldn’t be happier. The training for site management, whilst at first appearing daunting to a non tech-savvy person, was actually very informative and easy to understand. We have had other sites developed by off-shore companies but their lack of understanding and etiquette means the only organisation we would be comfortable working with is Marketing Success.

    Happy Customer